Case Study 1
By The Custella Team
Let’s take a look at a company that specializes in the procurement, management, and delivery of end-to-end marketing solutions. It previously managed queries on Google spreadsheets, with no customer service solution in place. This meant there were problems such as:
no visibility into query statuses
no way to track repeat queries
no insights to make informed decisions on staffing, training, or process improvement
Reinventing legacy processes
Shortly after Catherine Thomas joined the company as Support Team Manager, she started looking for alternatives to excel systems and evaluated a number of Field Service Management Systems that had integrated customer support features. When she made her choice, she found the transition to be a lot smoother than expected.
“I thought I would need our internal IT team’s support, but I was surprised to find that I could do it all myself.”
Support Team Manager
From Archaic to Agile
With a Field Service Management System, Catherine has been able to automate query assignment to the right teams by setting up groups and geofencing rules. This has empowered agents to support the unique needs of suppliers and end customers with ease and speed. Hence, Field Service Management has allowed the company to:
effectively monitor queries across their lifecycle
track recurring queries to find long term solutions
oversee agent and group performances to making staffing decisions
Catherine is keen to explore advanced routing capabilities like round-robin and skill-based assignment. She is also looking forward to making processes more efficient and reduce response times with these features.
As a mobile and web application, Custella’s Field Service Management Systems replaces archaic practices, through its digital smart features and gives you the tools to improve your customer service.
Need a field service management system like Custella? If you’re in Malaysia, Indonesia, or the ASEAN region, drop us an email to schedule your demo: firstname.lastname@example.org.
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